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Design philosophy

SMALL
Through our small batch production, we find the equilibrium between supply and demand, and aim for timeless designs. By keeping a low, minimal inventory, we make sure that new releases feel necessary, not excessive, creating wearable pieces designed to last.

SEASONLESS + SLOW
The conventional, trend-driven fashion model equates the mindset of constant production of new styles. We stay away from that. Instead of "fast fashion," we create seasonless collections of considered, thoughtfully designed pieces, made to be worn for years.